• EXM 2020
    The Future of Customer
    Experience Marketing
    DEFYING GRAVITY

    VIRTUAL
    Experiential Marketing
    Conference

    AUG 13, 2020
    REGISTER NOW

In Partnership with ExperientialNG


DIGITAL TRANSFORMATION + CREATIVE STRATEGY + ORGANISATIONAL LEADERSHIP.


A Free Online Conference For Marketing Professionals


The world has changed. The COVID19 public health crisis and its fall out have unleashed unprecedented disruptions to the way business marketing and consumer interaction must now be managed. It would seem that the odds are stacked heavily against experiential marketing and live consumer engagement practitioners globally. The entire marketing industry in Nigeria is particularly hard hit by these new realities and now stands challenged to re-invent itself.

To overcome this new reality both brand owners, agencies and value chain partners alike must defy gravity and re-configure their service value proposition away from synchronous interaction platforms towards more asynchronous processes. This conference brings together keynote speakers and leading industry thinkers to find a way through. This conference will benefit anybody interested in marketing within Nigeria and sub saharan Africa.

Key Note Speakers

Ose Osundeko

Group Head Digital Marketing, Fidelity Bank

Matt Davies

Creative Brand Strategist, Speaker & Author

Alex Goma

MD, Grand Cereal Industries

Lead Discussants

Kayode Olagesin

CEO, Town Criers

Rosemary Akpo

MD, EXP Nigeria Limited

Femi Adelusi

MIPAN President & Group CEO, Brainbox

Sola Antwi

COO, Divergent

Innocent Oboh

CEO, Dijo

Kehinde Salami

CEO, Ideas House

Conference Convenor & Chief Host

Tade Adekunle

President EXMAN & Project Consultant, KesKese Limited

Conference Chair & Moderator

Dr. Rotimi Olaniyan

Publisher ExperientialNG & Faculty Member, Nottingham Business School, UK

3

KEYNOTE
SPEAKERS

6

INDUSTRY LEAD
DISCUSSANTS

200

INDUSTRY LEADERS
PARTICIPATING

75

REPRESENTING MORE THAN 75
AGENCIES & CLIENT COMPANIES

Programme

11:00 am

Welcome

11:30 am

Using Digital To Transform The Customer Experience

12:30 pm

Using The Power of Creativity & Agile Design Thinking To Transform Brands

1:30 pm

How To Provide Transformational Leadership in Times of Crises

2:30 pm

Closing Remarks & Rewards